Description:
This documentary focuses on social psychology tools that could illuminate reasons into the unthinkable possibility of a holocaust ever happening again. It presents theories of human social behavior with the objective of creating an awareness of the underlying conditions that may have led a society under the influence of a group of high-functioning individuals to establish an unstoppable killing apparatus. Were they all Nazi psychopaths or were they ordinary human beings whose behavior was determined by the dynamics of institutional power? By means of historical footage, photos and interviews with scholars, this documentary answers to these questions and others, fostering a re-evaluation of an aspect of the Nazi movement and the Holocaust that has been avoided by films in general due to its sensitive nature, namely, the psychological investigation of Nazism and its perpetrators. The Evil Within chronicles the forces at play in a society and in the human mind that can enable these atrocities to occur. It stands as a testament of the human capacity for evil and a contribution to help deter future genocides, thus strengthening human rights and promoting social change.
Biography:
Eduardo Rufeisen has international experience producing, directing and leading creative teams and crews. He worked as the senior advisor of advertising for Bosch-Blaupunkt group in Brazil, where he directed ad campaigns for print and TV. As marketing manager of MTV-Brazil, he created advertising campaigns for television and managed the sales accounts. He also worked as producer in charge of budgets and ratings for the Brazilian Television Network, BAND. At the Academy of Art University he was the director of the motion pictures department and also directed hundreds of scenes and shorts for the acting students portfolios. Since completing his MBA in marketing and advertising in Brazil and his MFA in motion pictures and television at the Academy of Art University in San Francisco, Eduardo taught film and television for classes for Foothill College, Menlo College, City College of San Jose, West Valley College and worked as a producer/director for film, television for various clients in Northern California.
